longform

These Fall Makeup Trends Make It Look Like You Barely Tried

Source: Unsplash Fall makeup usually gets coded as more dramatic than summer: darker lips, smokier eyes, a general sense of…

13 hours ago

Why Many Women Feel Exhausted at Work Even When They’re Just Doing Their Jobs

Source: Shuttertsock Leaning on the same two or three women to plan office birthdays, organize card signings, and smooth over…

2 days ago

Americans Can’t Normally Buy This BYD, So Why Was One Driving Through California?

Source: Haggardous50000 / Shutterstock A white BYD sedan waiting at a traffic light in Placentia, California, looked ordinary enough—until it…

3 days ago

Gas Pump Card Skimmers Leave Almost No Trace, but One Small Detail Can Give Them Away

© Image generated with ChatGPT - This image includes a synthetic performer. Getting robbed usually feels like something is happening.…

3 days ago

This Increasingly Popular Baby Name Trend Is Taking an ‘Aggressive’ Turn, and Experts Are Alarmed by What They’re Seeing

Source: Shutterstock Somewhere between honoring grandpa's name and picking something from a favorite show, a new baby-naming category has emerged:…

4 days ago

Before TikTok Made These Beauty Looks Trendy, Another Generation Was Already Wearing Them

Source: Pexels Scroll through TikTok long enough and almost any beauty trend eventually gets introduced as something brand new. Glossy…

5 days ago

A New State Law Just Banned This Controversial Grocery Pricing Practice

© Image generated with ChatGPT - This image includes a synthetic performer. Most shoppers assume the price tag on a…

5 days ago

Cracker Barrel CEO Steps Down Following Rebranding Controversy

Source: Commons Wikimedia Cracker Barrel Old Country Store is undergoing another major leadership change after CEO Julie Masino announced she…

6 days ago

Why Pay $49 for Makeup When the ‘Dupe’ Is $10? Beauty Shoppers Are Catching On

Source: Pixabay, Pexels Spending $49 on a single powder used to feel like the cost of admission to good makeup.…

6 days ago

Sephora Is Making a Big Bet on the K-Beauty Products Americans Can’t Get Enough Of

Source: Shutterstock K-beauty is no longer a niche obsession in America. U.S. sales of Korean beauty products reached $2.8 billion…

7 days ago